CONTENT CREATION
Consumers love video
Video makes a difference. Today there is a huge focus on visually displaying your product or service.
WUMA Media creates broadcast quality video to engage with an audience.
However, just “shooting a video” isn’t enough. When the video is completed, we will work with you to decide on the best channels of distribution to reach customers.
Innovation in video usage is increasing. The future includes: Live, Personal, Shoppable, 360, Searchable...
Creating a Video
There are many factors that go into making a great video. However, the same factors if not executed correctly may mean your video fails to deliver.
Considerations for a video that we go over with you include:
- What is the key goal of the video?
- Who's your target audience?
- What advantages do you have over your competition?
- What is your budget to promote the video?
6 out of 10 people would rather watch online videos than television.
That’s right. The era of TV is over (at least on the decline). People prefer online video. And now most businesses are using video. This means that although video is great to use, it becomes more challenging to use it successfully.
Different types of videos include
Testimonials
Branding
Demonstration
Retail
How-to
Explainer
Live
Animated
Expert
A website that converts
One of our partner relationships is in web design. We use web designers with proven success on our client projects. If we are creating a new site, we recommend WordPress as your content management system. We do however work with clients using other platforms such as Wix and Squarespace.
If you're looking at creating a new look for your site, we also have a designer available to help.
Podcasting to connect
Podcast marketing is a great way to build trust, increase your following, and grow your sales and business.
It does however take a lot of work to get it right. You need to think of recording equipment, guest selection, interview questions, audio quality, editing and distribution.
WUMA Media can help with all this, or parts of the podcast process.
Thinking Big
Ideas are important. We love to come up with ideas - lots of ideas. We can help if you're after a fresh perspective or after more the cliche approach of "Thinking Outside the Square".
Our thought process is not just SEO focused, we can look at any area of your business.